Strategic Management
| Module: | Module 8a-d: Unternehmensführung I |
|---|---|
| Lecturer: | Prof. Dr. Tim Heubeck |
| Scope / Credits: | 4 SWS / 7,5 Credits |
| Course type: | Lecture and exercise |
| Language: | English |
| Date and place: | Thursday, 16.04.2026, 14:00–20:00 / Friday, 17.04.2026, 08:00–16:00 Thursday, 21.05.2026, 14:00–20:00 / Friday, 22.05.2026, 08:00–16:00 Thursday, 18.06.2026, 14:00–20:00 / Friday, 19.06.2026, 08:00–16:00 Thursday, 09.07.2026, 14:00–20:00 / Friday, 10.07.2026, 08:00–16:00 All lectures will be held in: Chemie Hörsaal 2 |
| Beginning: | 16.04.2026 |
| Exam: | 90 minutes exam |
Contents overview
This module discusses the foundational concepts of strategic management. It covers various issues related to strategic analysis, strategy formulation, and strategic choice and decision-making, as well as different aspects of strategy implementation. Beyond business strategy, the module will also cover some basic elements of corporate strategy.
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